25 January 2018

Off-Page SEO Techniques: Blog Ka Optimization Kaise Kare

25 January 2018
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Off-Page SEO kya hai: Off-page search engine optimization just sirf koi links nahi hai. Sab log puchhte hai off page seo kaise kare to chliye aaj ham aapko aise powerful off page seo techniques in hindi ke bare me batate hai. Jab bhi aap koi new post likhte hai to use search me lane ke liye aur apni site ki rank improve karne ke liye Off-Page SEO kiya jata hai.

For example (Without hyperlink aapki site ka URL or brand name kisi another site par submit karna) ye ek important part hai off-page search signals ka.

Lekin agar aap ek smart bloggers banna chahte hai to aapko on-page SEO ke bare me knowledge hona jaruri hai.

Google ki najar me aapki website ko rank karne ke liye ye dono factor important hai.

Research ke mutabik aapko thoda time off-page search engine optimization par bhi dena chahiye. Dr. Pete Meyers jo Moz website ke owner hai unhone dekha jyadatar log apna 30% time off-page factors ke liye dete hai and 70% people apna time on-page factors par dete hai.

Off-page SEO Google ko batata hai ki other people aapki site ke liye kya sochte hai. For example, agar aap apne pages ko valuable links se jodte hai, to search engines ye assume kar leta hai ki aapne ek great content likha hai.

Otherwise, Kya log apna time waste kar rahe hai?

Guys, log aapke content ko tabhi like karte hai jab usme koi reference and share juda hua ho. For example agar aap online-business start karna chahte hai to aapne ye information kaha se provide ki jaise online business ideas to iska particular ek referrals hona chahiye.


Chaliye jante hai off page SEO se blog ka traffic kaise badhaye.


off-page-seo



All guys, Search engine optimization karna jyada hard nahi hai. Neil Patel ne iske bare me ek badiya content likha hai top 10 tips to rank your fresh content pages in Google. But guys agar aap achhe se samaj jayege ki on-page and off-page optimization kya hai to aap kisi bhi competition me aage ja sakte hai.

Chaliye ab aap taiyyar ho jaiye ham detail me jante hai off-page search optimization.


Off-Page SEO Kya Hai?

"Off-Page SEO" ye ek aisa factor hai jo aap search engines me page ranking pane ke liye others website se apne blog ko link karte hai.

All guys, bohot sare log ab off-page SEO with link building ke sath aage badh rahe hai. Isi liye maine aapko pahele bhi bataya ye sab aisi activities hai jise aap standard link on other sites bana sakte hai and ye kafi important hai for off-page optimization.

On-page search engine optimization site ke andar hota hai aur off-page SEO outside the site hota hai. Agar aap kisi another blog ke liye guest post likh rahe hai and comment kar rahe hai to ye ek off-page site promotion hai.


Link Building Ke Liye Site/Page Ki Taiyyari Kare


All guys, Links are still very important to Google. Dosto agar aap links ka use nahi karte hai to Google kisi bhi web page ki value determine karne me impossible karar deta hai aur usme ye bilkul bhi matter nahi karta hai ki aapka content kitna useful and fresh hai.  

Link building ki initial taiyyario ko skip karne ke liye jyadatar Site owners ko tempted (lalchaya) jata hai but important ye hai ki aapko top priority deta hai.

Dr. Peter J. Meyers ne review kiya tha brands the won (and lost) at Google search in 2015. ye ek shocking hai jo Sites organic search ranking se niche gir gai hai.


off-page-seo


All guys yaha aap dekh sakte hai jin owner ke pas strong domain hai to kabhi kabhi unke page's bhi boost nahi hote hai.

To ab sawal ye hai ki aapko kaise pata chalega ki aaapke web pages link building ke liye ready hai ya nahi?


1) Add your Internal pages


Optimized internal pages aapki rankings ke liye faydamand ho sakta hai. Guys isme aap random keywords ke sath pages me interlinking kar sakte hai. (Agar aapka brand name ka use karege to bohot achhi bat hai).

Guys iske related Brian Dean's ne ek famous post write ki hai, "Google's 200 Ranking Factors - The Complete List".

Friends number of internal links aapke page me ye indicate karta hai ki wo other pages on the site se kitna important hai.

Guys agar aapke pas silo pages hai to aap apne category pages and supporting pages (posts) ko aasani se connect kar sakte hai. Guys aap ja bhi apni koi link homepage par send karte hai to aapke category and supporting pages ek juice ki tarha flow karte hai, iski wajah se aapka search performance bhi boosting hota hai.



off-page-seo
Themezoom-neuroeconomics.com

Guys, Smart search engine optimization only page ko link hi nahi karta balke wo aapki link and pages ko other pages ke sath interconnected karta hai jo SEO ke liye bohot achha hota hai.

Guys aap only apni site ke internal pages mat banaiye. Lekin aap apne har pages ko apni site ka ek part banao aur usme seamless navigation bhi add kare. Guys ye chiz users and search engines ke liye kafi achhi hai.

Guys i think aapko apne pages ko same or related pages ke sath linking structure banana chahiye ye ek important tips hai users ko gain karne ki.



off-page-seo
www.vaughns-1-pagers.com

Guys, Search engine optimization me kuchh time internal pages ko skip kiya jata hai because, Most SEOs and site owners aisa realize karte hai ki "SEO value" ek juice ki tarha hai internal pages ko structured karne me.

Guys ye tabhi possible hoga jab aapke pas aise links ho jo high-value pages on the same site ke sath connected ho. Aapke internal pages ko healthy link dene ke liye aapko thoda Silo your pages ke bare me knowledge hona chahiye.

Ken Lyons ne 3 ways shared kiye hai jise aap internal pages ko well-structured bana sakte hai aur unhone ye bhi bataya hai ki external sources me se inbound links kaise nikalte hai.



off-page-seo
searchenginewatch.com

Guys sirf quality of links itna important nahi hai, aapke quality of links and internal pages se jyada important ye hai ki aapka structure of pages kaisa hai.

Guys, sometime aap apne number of internal links ko reduce karke SEO efforts kar sakte hai.

For example, CMS North America, ye CNC machines manufacture karta hai, is website ne abhi tak 170 pages ko indexed kiya hua hai but abhi bhi site utna search traffic gain nahi kar pa rahi hai.



off-page-seo
www.cmsna.com

Guys inhone Internal Link Juice Tool ka use karke apni site ka auditing kiya and ye find kiya ki unki site ke homepage par 168 links pointing hai.

Jab bhi aap internal pages create karte hai to wo ek SEO juice ki tarha aur ek flow ki tarha kam karta hai.

Guys ab unhone new navigation structure ki shuruaat ki and some links ko remove kiya aur ise silo pages ka sath pointing karne ka kam shuru kar diya. Friends aapki jankari ke liye batadu unhone ("contact us" and support pages) ke sath 70 links ko remove kiya tha.

Uske bad unhone after 5 ya 6 weeks bad internal page's link and homepage ko re-structuring karne ka kam shuru kar diya and most fresh pages and links ko Google's me re-crawled kiya gaya.

Iske bad is company ne improved rankings for 18 of the 22 keyword site was targeted kiya. Aaj unke already keywords ranking hai page 2 par with average 3.7 ranking tools.




2) Proper on-page SEO: 


On-page search engine optimization ye kafi important hai. kya ye bat aapko achhi lagegi ki Google aapki site ko ek neglected portal ki tarha view kare?

Yaha par me assume karta hu ki aapko pata hoga ki meta tags and keyword density kya hai. Lekin abhi tak jyadatar log on-page SEO factors par dhyan nahi dete hai. Backlinko ne on-page SEO infographic ki madad se smart way se samjaya hai. 


off-page-seo
backlinko.com

Guys abhi many authority wali site's top organic traffic gain nahi kar pa rahi hai because wo on-page SEO ko nakar rahe hai.

Aap hemsha apne internal pages ko keyword ke sath link kare.

Guys jab aap create landing page karte hai to Google me highly rank pa sakte hai. isi liye aapko hamesha more time important pages ko dena chahiye SEO juice me.

Aap hamesha apne pages ya site ko particular search engine me rank karane ki koshish kare. Agae ek bar aap rank higher on others comparison ho gaye than aapka search engine rank improve ho jayega.

Mene aapko upar bataya on-page search engine optimization important process hai but ye koi magic ya secret formula nahi hai. kya aap apne pages ko well structured kiya hai, keywords ko specified kiya hai? agar ha to uske bad Google ko apna content sent kare. Isko apply karne se aapki search ranking improve ho sakti hai.

3) Pick perfect keywords:


Guys aap jab bhi koi keywords choose karte hai uska important factor SEO hai.

Dosto keywords ek fundamental buildings blocks ki tarha hai aapke content compaign ke liye. Yaha niche diagram me bataya hai more accurate of view me on-page SEO sabse jyada related keywords and primary keywords accounts ko 7.5% and 40%on-page SEO ko deta hai, respectively.


off-page-seo
www.hermish.com

Ye book me, keyword research: How To Find Low Competition Long Tail Keywords, iske author Nathan George ne bataya hai ki kisi bhi business me safal hone ke liye logo ko hamesha help karni chahiye. 

Ab aapko question hoga ki logo ko kis tarike se help kare
answer: Keyword research

Par abhi to sab keywords equal create ho rahe hai, Agar aap apni site ka organic traffic improve karna chahte hai to ek thematic keyword pick kare.

Yaha par "thematic" means particular subject se related hota hai.

Isi liye jab bhi aap pana keyword pick kare tab particular subject se related kare. Me aapko ek example deta hu,

Chaliye ham aasani se samajne ke liye ye assume kar lete hai ki hamara business Wordpress theme customization services ke bare me hai. Ab aapko important keywords find karna hai achha content create karne ke liye.

Ab aapko apna main keyword (wordpress theme customization) Google Keywords Planner ke search bar me dalna hai. Ab "Get ideas" button par click kare aur aap dekh sakege bohot sare thematic keywords list.



off-page-seo


Hamesha yad rakhna aap business dusre people ki help karne ke liye karte hai, words, phrases and search terms ko aap search me use kar sakte hai. Ise aap apne content ko easily jyada logo tak pahuncha sakege.

Guys aap branded keywords ka use karke apne keywords ke power ko supercharge kar sakte hai. Agar dusre words me bole to "SEO tips". Lekin isko target karne ke badle aap apne brand name or domain name include kare (e.g Moz SEO tips, Neil Patel SEO).

Guys, Domain or brand-oriented keywords use karne se Google search results wohi same site me se several results show karta hai.



off-page-seo


Of course, aapko useful and high quality content banana padega. jab aap apni pages ranking ko Google search results me dekhege to usse ye nahi sabit ho jata hai ki aapki pages positions high valuable hai. Lekin aap link building strategies se pata laga sakte hai.



off-page-seo
moz.com

Guys, branded thematic keywords ko use karne se aapko SEO technique me fark padta hai. jitne bhi top brands top 10 organic listings me ho, lekin aap apni site ke liye visitors driving kar sakte hai.

Jab bat aati hai on-page search engine optimization ki, isme aapka title tag most important factor hai, lekin aapko titles me right way se keywords ko use karna aana chahiye.

Brian Dean ne kuchh experiment karke ye find kiya hai ki jab bhi aap apna title with keywords start karte hai to, SERPs me better rank hasil kar sakte hai.

Generally, aap pane title tag ki shuruaat me hi apna keyword place kare isse search engines me jyada vajan padta hai.



off-page-seo


Chaliye ham assume karte hai any 3 keywords:

1) Make money online

2) Web design strategy

3) Wordpress themes for business 

Ab ham in keywords ka use karke titles banayege, aapka keyword shuruaat me rahega to jyada better hoga.

1) Make money online: 40 Easy Ways To Quickly 

2) Web design strategy: 6 Steps To Building Successful Website

3) Wordpress themes for business: Create a Premium Site Today


All guys, title tag ki shuruaat targeted keyword ke sath karna kafi important hai, but ye tabhi use kare jab aap apne search performance ko improve karna chahte hai. Yad rakhiye aapko kabhi bhi apna content without focusing keyword nahi likhna chahiye. Brian ne iske bare me bataya hai.



off-page-seo
backlinko.com

Jab bhi aap on-page optimization me apna koi targeting keywords use kare to primary keywords ko bar bar repeat mat kijiye.

Iske badle aap synonyms or latent semantic indexing (LSI) terms ka use kare. LSI keywords ek purpose ki tarha hota hai. Search engine aise keywords ko jyada spiders karta hai jiske ek se jyada meaning nikalte ho, For example, Apple, the computer company vs. apple, the fruit.

Jab aap Apple company ke subject upar koi content write kar rahe hai to Google kuch relevant words and terms ka ullekh karta hai jo organization ke liye common hai.



off-page-seo
neilpatel.com


Agar me Microsoft Windows 10 ke bare me writing kar raha hu to Google spiders aapke page ka ek chookas meaning ko bahar nikalta hai and right users ko helpful ho sakta hai, To me in words ka use kar sakta hu Windows 8.0, Operating System, OS, Bill Gates etc.

Apne content me primary keyword ka bar bar use mat kare, otherwise Google usko over-optimization ke hisab se view karega and aapko penalize karega.



off-page-seo
blog.kissmetrics.com

Aap synonyms ka use karke apne content ko right way se optimize kar sakte hai (Google and users ki ichha ke mutabik).

Agar muje koi article write karna hai jiska targeting keyword hai "how to get blog traffic" to yaha me LSI keywords ka use karta hu:

1) How to increase blog traffic

2) How to get visitors to your blog

3) How to get traffic to my blog for free

4) How to increase blog traffic for free

5) How do i get more readers for my blog

6) Increase blog traffic 2018

Aap yaha above me dekh sakte hai jitne bhi keywords hai wo primary keyword se related hai (how to get blog traffic).

Aap apne internal pages and title tags me LSI keywords ka use kar sakte hai, but aap imagine kare aapko kya lagta hai aapke all pages sirf one targeting keywords par kam kar rahe hai without any variations.

Google's ranking algorithm me latent semantic indexing keywords present hai ya absent hai isse aapka web pages rank tay hota hai. Google ek strong quality signal me aata hai.

Yaha par me aapko ek achha tarika batata hu jise aap synonymous words find kar sakte hai, Me aapko tools bataunga jiski help se LSI search terms ka research kar sakte hai. Aap muje follow kare.


A) STEP#1:

Sabse pahele aap Lsigraph.com par jake apna primary keyword input kare. (e.g YouTube SEO), ab captcha ko Solve kare and "Generate" button par click kare.


off-page-seo


B) STEP#2:

Lists me se LSI keywords select kare, Ye keyword aapke content ke liye ideal hai.


off-page-seo


On-page keyword optimization jyadatar researching, choosing and integrating keywords karne se  easily rank pa sakte hai. Aapko top brands with higher and stronger domain authority ke sath compete nahi karna hai.

Isi liye aapko long-tail keywords pe focus karna chahiye. aap already jante hai ki ise kaise find karke aap apni search rankings badha sakte hai. long-tail search jyada hota hai ise aap organic visitors la sakte hai apne blog ya website par.

Jamie Press turned Google Complete ideas into traffic & rankings only 5 hours work karke. unko clients ne kafi help kiya jise aaj unka content search results me #2 and #3 par ranked hai.


off-page-seo
moz.com



Authority, Relevant and User-Friendly Backlinks Kaise Banaye


All guys content, products and services ke liye har month Google par 100 billion searches kiya jata hai. Ye bhi ek market ka hi part hai.

Friends ye announcement Google Search ke senior vise president Amit Singhal ne Re/Code/Mobile conference ke bare me kiya hai.


off-page-seo
www.recode.net
Unhone ye bhi bataya tha ki aadhe se jyada searches mobile devices se aate hai.

Dosto most of majority SEOs, bloggers, content marketers and backlinks ye kafi important off-page SEO factor hai.

Because natural links create karne se search engines ko aapki website pe more trust aata hai.


off-page-seo
mfishbein.com

Jab ek fresh content ke liye Google's search spider aapki site ko crawls karta hai (sometimes ye aapki sitemap settings par depend karta hai) Aur ye aapke new pages ko search users tak pahunchane ke liye preparation shuru kar deta hai.

jab bhi sambandhit relevant search queries triggered ho jaye tab aapke pages uske vast (big) index me add hote hai aur search results me un pages ko returned add kiya jata hai. Google aise algorithm factors ke use karke aapke pages rank ko determine karta hai.

Guys ham SEO in the world ka meaning Google's ranking factors me mante hai. Ye factors organic web pages rankings ke liye determine kiye jate hai. But aapko sare ranking factors yad rakhne ki jarurat nahi hai. Lekin according to Google, waha 200 se bhi jyada factors hai.

Guys any links ke liye SEO hamesha most important factor hota hai. Yaha par aap kuchh other off-page factors dekh sakte hai.


off-page-seo
unamo.com

Guys Neil Patel ne past me apne page se 100 link generated kiye the, ab man lijiye us waqt aapke pas sirf 15 ya 20 links hai to Google aapke web pages ke badle unko jyada valuable dikhayega.

Guys is time pe links kafi important hai, jab Google aapke web pages ki link ko pointing karte hue dekhta hai to bohot sare questions khade hote hai. For example:

1) Link kaha se aaya hai?

2) Link ko promote karne ke liye owner ko puchha?

3) Quality of link kaisi hai (e.g site authority kya hai?)

4) Aapki link kitni fresh hai?

5) Aapki link profile natural hai?

6) And so on...

Guys aapki site par building links or internal pages hona chahiye (today's time me ye SEO ke liye ideal hai), lekin aapko relevant par focus, authority and SEO-friendly links par jyada dhyan dena hai.

Chaliye jante hai aap valuable links kaise hasil kar sakte hai:

1) Broken Link Building:


Guys ye post maine broken link building ke upar write ki hai, Lekin abhi bhi jyadatar people guest blogging ke upar depend kar rahe hai but ye koi wrong way nahi hai, guest blogging ek great and right links hai.

But i think guest blogging ek lambi process hai, isme aapko research and right topic choose karna padta hai, Aapko right blog find karna padta hai, post write, post submit and published hone ke liye wait karna padta hai isme jyada time lag sakta hai.

Guys isi liye broken link building hamesha guest blogging se easy hai and isme aap right links bhi aasani se create kar sakte hai.


off-page-seo
searchenginewatch.com

Guys aap authority blog par jo links dekhte hai wo wastav me dead hoti hai. Aur kai bar hosting expire hone ki vajah se 404 error pages aisa kuchh show hota hai.

Isi liye ye sab broken links aapke liye ek advantage hai.

Agar aapke blog par bohot sare dead links hai aur aapko nahi pata hai ki iski effect search performance padegi ya nahi, to aap bilkul tension mat lijiye kyuke Official Google Webmaster Central blog ne kaha hai ki aapke blog par agar 404 error pages or broken pages hai to ise aapki site's ranking par bilkul effect nahi padta hai.

Lekin guys Google jyadatar 404 error page ko likes nahi karta, kya user isko pasand karege? Absolutely not.

Jab bhi koi users organic results me se aapke pages par click karta hai to wo kabhi nahi chahta hai ki use 404 error page dikhai de, but unko ek exact content ki talash hoti hai.

Dosto aap socho agar aapki site first page par hai aur koi use visit karega aur usme error page show hoga to us user ko kaisa lagega?



Infographics pahele bhi achha work kar raha tha aur infographics work hamesha chalta rahega.


off-page-seo
www.quicksprout.com

Infographics ka use karke aap results me improvement kar sakte hai, Lekin aap har kam ya job ke liye infographics ka use nahi kar sakte hai.

Dosto agar aap optional infographics create karna chahte hai half rate me to aap Dribbble ka use karke professional infographic design kar sakte hai. Agar aap Visual.ly, ka use kare to better design kar sakte hai lekin iski cost jyada hai.



off-page-seo
dribbble.com

Guys kai sare content marketers abhi bhi infographics ka use kar rahe hai user ko attractive karne ke liye.

Guys, Ken Lyons ka name to suna hi hoga unhone ek case study share ki hai aur unhone ek useful infographic create kiya tha aur people ki help bhi ki thi. Ab aapko CNN link ke bare me thoda knowledge hona chahiye is factors ko use karne ke liye.

Ann Smarty, ye ek name hai inhone content marketing karte hue useful infographics create kiya tha jo only 2 days me 10 powerful links generate karte hai.

Casino Media ne bhi 10 quality links generate kiye hai wo bhi strong domain with infographics ke sath.

Guys aap target audience ke sath visual marketing to drive engagement ka use kar sakte hai.

Guys HubSpot ke data ne ye found kiya hai human brain hamesha plain text se jyada visual information 60,000x faster hai.

Guys infographics ki mang hamesha se jyada hi rahi hai aur aaj ke time pe wo karib 800% increase hua hai.

Me aapko yaha par "Neil Patel" ka Growth Increase dikha raha hu:



off-page-seo
neilpatel.com

Dosto inhone itna trend kyu paya hai uska reason yehi hai ki unhone khud infographics par jyada focus kiya hai.



off-page-seo
neilpatel.com

Organic traffic kaise badhaye? is infographic method ka use karke aap aasani se traffic increase kar sakte hai.

Guys infographics blog posts se 37% more backlinks banata hai. infographics ka jarur prayas kare isse aap ek achhi link building bana sakte hai.

Agar aap apne off-page SEO efforts ko improve karna chahte hai to niche kuchh resource diye hai ye aapki help kar sakte hai.






Aap apne web pages ke liye quality links bhi build kar sakte hai iske kafi sare way hai. For example, blogger outreach relationship se better link bana sakte hai aur aap social media outreach ka use karke unlinked brand names claim kar sakte hai.

Unnatural Links, Google Penalties Se Kaise Bache?

Backlinks hamesha important hote hai, Aur khas karke aapki site's ranking position ke liye. Lekin Google penalties and unnatural links ke siwa ham off-page SEO ke bare me bat hi nahi kar sakte.


off-page-seo
brandongaille.com

Friends links hamesha search performance par kharab ya achhi effect de sakte hai.

Agar aap kisi bade bloggers ko puchhege ki search rankings jyadatar kiske upar depend karta hai, Jyadatar log aapko "links" answer dege.

Agar ek bar aapko Google's penalty mil jati hai to usko recovering karna kafi mushkil hota hai.

Jyadatar chize Google ke interest ke liye use ki jati hai, jisme jydatar links high PR hoti hai.

Google ab user optimization par jyada dhyan de raha hai valuable content dekhne ke liye.


off-page-seo
www.clickmetrix.ca

Ek full backlink analysis aapko help kar sakte hai ki aapki links good or bad hai, Aur ise Google's penalty se kaise bachaye.

Search engine hamesha SEO community ke sath step-by-step kam karta hai aur apni process ko aage badhata hai. kyuke aap penalized se bach sake.

Conclusion 

Agar aap search engine ranking boost karna chahte hai to industry blogger and site owners ke sath ek off community bana sakte hai.

Guys off-page optimization ke liye aapko white-hat link building strategies ka use karna chahiye.

Agar aap better content create karege to to log aapse judege aur agar aapke pas koi questions hai to aap Quora, Twitter and social media par puchh sakte hai. Agar aap high quality content create karte hai to top SEO technique ki koi jarurat hi nahi hai.

Agar aap upar ki search engine optimization ko achhi tarike se use karte hai to future and ultimately search engine rank kar sakte hai and success ban sakte hai.

Aapko thoda patience rakhna hoga to aap top of Google's results me pahunch sakte hai.

Finally, I hope ki aapko hamara off-page SEO article pasand aaya hoga, agar aap apni organic search rankings improve karna chahte hai to. SEO ke liye aapke pas aur kya techniques hindi me hame comment karke jarur bataye and article achha laga ho to social network par jarur share kare.
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