On-Page SEO Guide: Page Ko Perfectly Optimize Kare (2018 Update)

on-page-seo-optimization



On-page SEO optimization kaise kare? Sabse pahele SEO ka matlab hota hai Search Engine Optimization, matlab ki apne blog ya website ko better Search Engine Result Page me lane ke liye optimize karna. Generally, ye optimization ke 2 tariko se hota hai.

1) On-Page SEO
2) Off Page SEO 

Lekin is post me ham sirf ye janege ki On-Page optimization kaise karte hai. 

Jab bhi On-Page SEO ki bat aati hai to log aisa hi sochte hai ki On-Page kya hai? Lekin dosto is article me practically janege ki On-Page ko SEO ke liye perfect optimize kaise kare.

On-Page SEO: Jab bhi ham koi Article ya Content likhte hai to is content aur article me jo bhi chize add karte hai jaise, Title, Permalink, Heading, Media, Design etc. ko sahi tarike se optimized karna yehi On-Page Search Engine Optimization kahelata hai.

On-Page SEO Kya Hai? Dosto isko janne ke bad aapko ye sochna hai ki ise better (Search Engine Page Result) ke liye kaise kare.

Agar aap On-Page SEO ko bina practically samje blog content par lagu kardenge to uska matlab aapne apni post ka On-Page SEO sahi tarike se nahi kiya hai aur iski vajah se aapko better SERP bhi nahi mil sakta hai.

 

1) Title Ki Shuruaat Main Keyword Se Kare

Hamehsa, aapka title tag On-Page SEO factor ke liye bohot important hota hai. par aapko ek bat ka khas dhyan rakhna wo hai aapke title ki shuruaat targeted keyword se honi chahiye kyuki google aur dusre search engines ise jaldi ranking dete hai.


on-page-seo-optimization

Ho sakta hai kuch title ki shuruaat target keyword se nahi kar sakte hai, par aapko hamesha ye bat dhyan me rakhni hai ki aapka main keyword title me aaye. aap use title ke last hisse me na rakhe to bahetar hai. aap use title ki shuruaat me ya phir bich me rakh sakte hai.

2) Use SEO Friendly Permalink

Google ne bataya hai ki wo hamesha URL me first 3-5 words ko bohot jyada vajan dete hai, so iske liye hamesha aap apna URL Short or sweet rakhe. Aap hamesha apne target keyword ko apne URL me jarur use kare.


on-page-seo-optimization

Aapke permalink ko hamesha chhota or keyword ke sath use kare.

Bekar dikhne wale permalink ko hamesha ignore kare jaise,

techhindi4you.com/p=125

Apne URL ko jyada bada bhi na rakhe jaise,

techhindi4you.com/on-page-seo-apne-page-ko-seo-ke-liye-perfect-optimize-kaise-kare

Jaisa ki maine aapko pahele bataya ki hamesha aap short URL use kare ise aap Google Search Engine Result me attractive bante hai aur agar aapka wo keyword hai jo log search karte hai to google use Bold bhi karta hai. Is tarike ko follow karne se hamare Blog ya Website ki CTR badh jati hai.
CTR: Click Through Rate, Aapko pata hi hoga google ke first page par 10 results show hote hai, ab man lijiye ki 100 user aisa kuch search karte hai jise aapki website top 10 results me show hoti hai, ab man lijiye un 100 users me aapke blog par 20 user visit karte hai, to is hisab se aapki site ki CTR 20% hogi. CTR find karneka ye ek simple tarika hai.
All guys, aap jitna apne permalink URL ko short aur chota rakhege aur usme main keyword use karege to aapko uska better fayda hoga.

3. Title Me Modifiers Ko Jarur Add Kare

Hamesha aap apne title me modifiers ka jarur use kare, modifiers ka matlab hota hai apne title me kuch general words ka use karna like "2018", "best", "guide" aur "review" iski help se aap apne target keyword ko long tail versions me rank kara sakte hai.


on-page-seo-optimization

Aap upar ki image me dekh sakte hai kis tarike se aap apne title tag me modifiers ka use kar sakte hai. ise aapka long tail keyword create hota hai jise aap aasani se google ya phir kisi bhi search engine me aasani se ranking kara sakte hai.

Jaise aap koi content write karte hai jiska name hai "Wordpress Ke Plugins"

To ise aap Title me is tarike se use kar sakte hai:

1) "10 Famous Wordpress plugins jise aapko use karna chahiiye"

2) "Best Wordpress plugins ki Complete Guide"

3) "Top 10 Wordpress plugins jo aapka time bachaenge"

Agar aap aisa karte hai aur apne article ko facebook ya google plus jaise social media par share karte hai to waha se bhi aapko click milne ke chances bohot badh jate hai.

Aur is tarike ke modifiers use karne se aapki Google ranking me bhi fayda hoga aur aapka title kafi attractive lagega sath hi jab bhi koi user aapke website ko dekhega to turant aapke blog par click bhi kar sakta hai aur ise aapko achha traffic bhi milega.

Agar aap ko SEO kya hai? Kyu jaruri hai? Ye sab information chahiye to aap hamare blog ke posts padh sakte hai. 

4. Keyword Ko First 100 Words Me Jarur Use Kare

Aapke kisi bhi content ya article ke first paragraph me 100-150 words me aapka targeted keyword aa jana chahiye. Yani aapke content ki shuruaat me hi aapke keywords aane chhiye.


on-page-seo-optimization

Aap is image me aasani se dekh sakte hai, hamne Optimization, SEO, On-Page Aur Search Engine ko target kiya hai jo basically content ke shuruaat ke 100-150 words me kiya jata hai.

Google hamesha pahele 100 words hi jyada check karta hai aur wo samaj leta hai ki aapka article kis chiz ke bare me hai. 




5. Site Ki Speed Badhaye

Google ne apne ek record ke mutabik bataya hai ki page loading speed SEO ke liye bohot important hai isi liye hamesha site ki loading speed kam rakhe. Aap CDN ka use karke images ko compress karke bhi apne blog ki loading speed increase kar sakte hai. 

Agar aapki webiste wordpress platform par hai to aapki site ki speed aapke hosting ke upar jyadatar depend karti hai lekin agar aap ek blogger hai to aapko hosting ki chinta karne ki koi jarurat nahi hoti hai kyuki Google ke server par hamesha aapki site host hi hoti hai. 

Aap hamesha ye check kare ki aapki site ko open hone me 4 second se jyada time to nahi lagta hai na? Aur research se ye bhi pata laga hai ki jo site 4 second se bhi jyada time leti hai open hone me use 75% log dubara visit nahi karte. 


on-page-seo-optimization

All guys, aap GTMetrix.com ka use karke apni site ki loading speed aasani se pata kar sakte hai.

Dosto website ki speed kaise kam kare? iske liye aapko upar maine bataya ki jyada badi size ki images ka use na kare. iske liye or bhi important factor hai wo dusri post me bataunga.

6. Shocking Multimedia

Hamesha sirf text ka istemal karne se aap pura content nahi bana sakte hai, aapko sath sath kuchh Images aur Videos ka bhi use karna chahiye.

Agar aap apni site pe Videos aur Images add karte hai to user aapki website par jyada time rahega ise aapki bounce rate kam hogi aur aapka on page time increase hoga.

Bounce Rate Kya Hai: Jab bhi koi user aapki site par aata hai aur sirf kuchh seconds ruk ke chala jata hai ise kahete hai bonce rate.
Time On Page: Koi bhi visitor aapki site par kitne Time ke liye rukta hai.

Ab aapko ek sawal hoga ki Multimedia SEO ke liye sahi hai ya galat? Iska answer kuchh is tarike se diya ja sakta hai.

All guys, agar aap apne content me attractive images and videos ka use karege to aapke blog ki Bounce Rate kam hogi yani users aapki site par jyada time bitayega, ye chiz Google SEO ke liye bohot jyada important hai aur iske sath sath aapka Time On Page bhi badhaega jisse visitors aapke blog par jyada time bitayege ye bhi Google SEO ke liye bohot important hai.

In sab bato ka ek hi nichod aata hai ki Google jyadatar yehi check karta hai users aapki site par kitni der tak raheta hai aur kitne visitors aapki site ko bina padhe hi close kar dete hai.

Agar koi visitor Google me search karke aapke content tak pahochta hai aur agar page jaldi loading nahi hota hai to wo aapki site ko bandh kar deta hai isse aapke Search Engine ranking me kafi negative effect padta hai. Generally hamari koshish yehi honi chahiye ki visitors ko site par jyada time tak rok ke rakha jaye.




7. Keyword Ko H2 and H3 Me Use Kare

All, readers agar aap apne articles me H2 and H3 subheading ka use karenge to ise aapka site more user friendly banta hai aur dusri important bat agar aap usme keyword ka bhi use karege to ye On-page SEO optimization ke liye bohot achha hoga aur use strong banayega.


on-page-seo-optimization

Dosto aapko ye bhi pata hona chahiye ki keywords ka sahi tarike se kaise placement kare. Agar aapko iske bare me pata nahi hai to wo bhi keyword staffing kahelata hai. Agar aap sahi se nahi jante hai keyword placement ke bare me to use pahele achhe se padhe bad me aap ise use kare. Yaha par dekh sakte hai ki Importance Of Keywords In SEO.

8. Long Content Post Kare

SEO ke bare me ek bohot achha proverb hai "length is strength" iska matlab hota hai hamesha aap apne content ko bada rakhe. Ek research ke mutabik pata chala hai ki Google jyadatar long content ko jyada chance deta hai first page par rank dene ke liye.



on-page-seo-optimization


Aapko maine upar bataya jitna bada aapka content hoga utna hi Google use jyada ranking dega. Agar aapko ek high competition keyword par kam karna hai to aap apne post ko kam se kam 1900 words me likhe aur usse jyada likhege to aur bhi bahetar hoga.

Aapko ek target bana dena hai ki muje har posts me kam se kam 1000 words to likhne hi hai.

Aap jitna long content likhege utna hi aap usme long tail keywords ko jyada use kar payege aur ye SEO ke liye bohot achha hota hai.


9. Use LSI Keywords 

All guys, LSI keywords ek samanarthi keyword hota hai, agar me aapko aasan language me bolu to jab bhi aap Google me kuch search karte hai to ek dam niche bottom par aapko kuch "Searches Related to..." keyword milte hai jo ki log google me search karte hai, isi ko bolte hai LSI keywords.


on-page-seo-optimization

Jaisa ki aap upar ki image me dekh sakte hai, maine arrow se mark karke bataya hai ise hi kahete hai LSI keywords, agar aap inko naturally tarike se use karte hai to aapko iska kafi achha response mil sakta hai.

10. Use Internal Links

All guys shayad aapko pata hi hoga internal links matlab aap ke new article me purane published content ka link add karna. Lekin aap us new contennt me usi link ka istemal kare jo iske related ho.

Agar aapko iska sabse bada example dekhna hai to wo hai Wikipedia, aap dekh sakte hai Wikipedia par average har post me 50+ internal links add hoge.


on-page-seo-optimization

Agar me aapko koi advise du is bare me to wo ye hai ki aap apne new content me purane article ki 2-5 links jarur add kare, isse aapka bounce rate bhi kam hoga. Yaha par aap dusre links bhi de rahe hai isi liye visitors aapke blog par jyada time bitayege.

11. Image Optimization 


1) Image Name Sahi De

All guys, jab aap pane content me kisi Image ko add karte hai to us image ke name me bhi target keyword ka use kare. (For example on-page-SEO.png) 

Aap bad image name na rakhe jaise 

145625.jpg
6847.png

2) ALT Tag

Kisi bhi Image Optimization me aap ALT tag jarur used kare

2.1) Blogger

Dosto agar aap Google Blogger platform ka use karte hai to aapko image me ALT tag add karne ka option pata hi hoga. Aap ALT Tag me bhi apne target keyword ko ad kare.

For example, agar aapka targeted keyword hai "On-Page SEO Optimization" to use ALT tag  kuchh us tarha se add kare.


on-page-seo-optimization

2.2) Wordpress

Agar aap wordpress platform ko use karte hai to aapko pata hi hoga li post editor me bhi image me ALT Tag add karne ka option hota hai. 

For Example, Agar aapka target keyword hai "On-Page SEO Optimization" to ALT name kuchh is tarike se add kare.


on-page-seo-optimization

Dosto Image optimize karne ka sirf ek hi reason hota hai ki Google ko aasani se pata chale ki aapka content kis bare me hai aur iski madad se aap ka traffic bhi kafi increase hoga.

For exmaple, agar aapke article me 2 images add hai usme se aapne ek ka alt tag add kiya hai "make-money-online" aur dusre image ka alt tag add kiya hai "make-money-offline" to Google ko aasani se pata chal jayega ki aapka content Make Money ke bare me hai.

12) Use Social Sharing Button

Jab bhi aap pane post me social sharing button ka use karte hai to users aapke article ko share bhi kar sakte hai? Agar aapka article jyada social media par share hota hai to isse aapko kafi traffic milega aur kafi clicks bhi milege jise aapki jyada earnings ho sakti hai.

Social Share Button kuch templates ya theme me available hote hi hai, agar nahi bhi hote hai to aap use aasani se add kar sakte hai.

Aap koi bhi theme ya templates me custom social sharing button use kar sakte hai agar usme available na ho to. Dosto, isko use karne se aapko kafi batter fayda ho sakta hai, khas karke aapke traffic ke upar. So ise jarur use kare.

13) Always Use Post Description 

Aapki koi bhi post jab search engine me ya social media par share hoti hai to waha par aapko dikhai deta hai Title, Permalink, Thumbnail Aur uska Description.

So, aap hamesha search description ka use kare. iske liye aap hamai SEO category ki posts padh sakte hai.

14) Use Outbound Links 

Dosto ye ek white hat SEO hai, iska use karne par aapko kafi jyada huge traffic mil sakta hai.

All guys, outbound link use karne se Google ko ye pata chalta hai ki aapka site kafi trusted hai. So, ise bhi aap jarur used kare.

Dosto I hope ki ye content On-Page Optimization pasand aaya hoga. aap comment karke apna feedback de sakte hai aur koi sawal ho to puchh sakte hai. Dhanywad. 
Previous
Next Post »